
就是群买买。
它的模式,并不新,很早就有了,就是淘客,未来集市,花生日记等类似的模式。
但是似乎又是一个升级的模式。
入门的门槛很低,几乎人人都可以做。
重要的是它几乎是零成本,零风险,不需要自己进货,发货。
很多人已经布局很到位了,大量的抢占市场。
拼的就是速度。
但是新手还是有机会的。
因为很多人还是不知道群买买,而且很多人也不知道怎么做群买买。
我带大家看看群买买有哪些比较常用的推广方法。
一、个人微信号,朋友圈
这个是最常用的,大家在做互联网项目的时候,第一时间,就是用自己的微信号,发朋友圈。
不过很多人的微信上,都没有多少好友。
所以一般都先从亲戚朋友开始介绍,推广。
把他们拉下水,成为你的“种子”,然后再让他们去分享。
不过这种效果也最为直接。
二、APP引流
我们最开始都会使用个人微信号来推,但是把身边的亲戚朋友,都拉了一遍之后,发现并没有再有额外的增长了。
这就得靠我们去外面拉人进来,才能一直拓展群买买的业务。
主战场依然还是我们的个人微信号上。
到外面引流也是要引流到个人微信上。
比如我们到小红书,抖音,知乎,这样的平台去引流。
那拿小红书为例,上面大多数是女生。
我们可以找一些女生喜欢的虚拟资源,来进行吸引。
比如宝妈粉,我给她们赠送育儿类的虚拟资源。
怎么赠送呢?
搜索育儿类的视频,图文作品,然后在评论区中,评论,还没有育儿百科视频全集的,踢我,免费分享。
很多人看到后,就会去私信你。
然你在私信里回复,+微信,就可以了。
加到微信上,来了,就发给她资源的下载地址。
别人还得感谢你,这样你可以后面给她推荐,这个群买买,说出群买买的好处,省钱,还能拿佣金,当做副业,来赚钱。
这样别人一般都还好说,至少不会很反感,毕竟之前送了她想要的东西,不做的,也会委婉拒绝,然后就让她静静的躺在朋友圈里,也行。
说不定,以后也能转化,或者在朋友圈购买了你分享出来的商品,也赚到了佣金。
有一点的比例,是会接受,而且会推广的。
其实抖音等其他APP也可以这样操作。
还有闲鱼,我记得,我当时做过微信群淘宝客的时候,我用过闲鱼来引流。
就是发布商品,直接说免费赠送。
并且那时候不严格,可以在宝贝的介绍里面写微信号。
介绍里写,拍前先加微信,问下东西还在不在。
就这样加不了不少的宝妈粉,因为发布的商品,都是婴儿类的。
后来在介绍中,不允许加微信号,就说拍前先咨询东西在不在。
很多人会点我想要去问?
我们在私聊的时候,就会引导加微信。
现在闲鱼还是可以引流的。
大家可以多去尝试,找到一个比较有效的方法。
三、线下地推。
除了线上的APP引流,我们可以做线下的地推。
地推其实做好了,效果是非常好的。
我们做地推的时候,可以把自己包装得专业点。
比如去淘宝上买件群买买专门的马甲。
2-3个人一组一下出去“摆摊”,都穿着群买买的衣服。
再制作些群买买的海报,就显得很专业。
然后准备椅子,桌子,矿泉水,鸡蛋等礼品。
成本也就1000左右,1天可以加到500人,差点怎么样也能加到100人。
到小区的门口,学习门口,广场舞场地,商业区,超时门口等。
这个地推其实很适合在线上没有很多资源的人,当然如果脸皮比较薄的话,还是不建议做了。
这个相对来说,成本低,见效快。
然后再用这些种子,裂变一下,效果更好。
四、付费推广。
如果你有预算,又不愿手动APP引流,又不愿地推,或者闲这些都很慢。
那么付费推广,可能成为你不错的选择。
其实群买买刚出来的时候,就有大佬出大手笔,几十上百万的去砸,疯狂的占领市场。
比如,竞价广告,信息流,公众号等。
这些都是有钱的推广方式,少的也一天好几千,大的一天好几万的广告费。
当然,他们肯定是赚钱的,不赚钱谁敢那么投。
还有些做付费推广的,就直接去买粉,这些宝妈粉,购物粉,有专门的工作室引流来的,他们不转化,不做项目。
他们就光做买粉的生意,也就是买流量。
有条件的,也可以去买粉来转化。
这就要看你个人的转化能力了。
如果你转化能力强,你完全不用去引流。
直接买宝妈粉,购物粉,大概5-7元一个加到微信上。
好了,今天就分享到这里。
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